Film and TV production brought $12.3 million to Phoenix

Article Source: By Brandon Brown  – Reporter, Phoenix Business Journal

[ Mar 28, 2018, 6:00pm EDT ]

In 2017 digital media productions for commercials, television and internet brought in $12.3 million to Phoenix, according to data released Wednesday by the Phoenix Community and Economic Development Film Office.

The majority of those projects were commercials, industrial or corporate videos and still photography. Phil Bradstock, Phoenix Film Commissioner, said 2017 was on a similar level as the last five years, when not accounting for the shooting of the fifth Transformers movie in 2016.

“That movie was an anomaly,” Bradstock said. “We see mostly commercial production, industrial and corporate videos, and still photography in Phoenix.” Philip Bradstock, Film Commissioner, City of Phoenix Film Office


Last year, nearly 3,700 locals worked in crews and as talent for projects produced over nearly 1,100 shooting days, according to the city’s numbers, and out-of-town workforce booked over 1,500 hotel nights.“Phoenix offers a tremendous array of beautiful locations for film crews to use, and the Office of Film and Digital Media has done a great job getting the word out,” Phoenix City Councilman Sal DiCiccio said in a statement. “Since almost all of these companies are headquartered outside of Arizona, every dollar they help bring in is a new dollar here in Phoenix, like the money we bring in on tourism, that has an outsized impact on our economy.” Phoenix City Councilman Sal DiCiccio

There were a total of 96 commercial projects shot in Phoenix in 2017, generating $5.4 million. Automakers Chevrolet and Ford both filmed commercials in Phoenix that ran during the Super Bowl or the Winter Olympics and Coca-Cola filmed a commercial in downtown Phoenix and at University of Phoenix Stadium in Glendale. Infiniti, Calvin Klein, New Balance, Footlocker and E*Trade all shot still images in Phoenix last year.

Bradstock said the city is open to working with all types of productions. In 2017, a total of 36 reality TV specials were shot in town, generating $624,340.

“We have a number of reality TV shows shooting in Phoenix every year,” Bradstock said. “While some of the shows, like ‘Bachelor’ and ‘Bachelorette’ have fixed studio locations elsewhere, we work with them on setting up dates. Papago Park is a popular backdrop for dates.”

Who is Reelmen?

Reelmen is the Largest Rental House for Grip and Electric, Film, Still, and Camera Rental in Phoenix, Arizona. Call us at 602-286-6800.

Renting camera gear vs buying gear

Still hooked in between the option of renting a camera gear or buying one? Here is a sharp and concise analysis on buying a camera gear and renting a camera gear. One factor to consider is that camera gears tend to get an upgrade every year, so there are always new and improved ones in the market. So maybe it’s not the best idea to purchase.  

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Buying a camera gear

  • Most freelancers will stand behind buying camera gear as the best option when you plan to use for a long period. This is despite that you might end up paying the amount of the cost of the camera gadget for rent. Let’s say the cost of renting the gadget in a day cost $5 and the gear is meant to be used for 30 days, that’s $1500, and they gear’s cost of purchasing is same as the cost of renting for 30 days. I will go with buying if I am in this position.
  • For a business person a camera gear that is bought is also a camera gear for rent, so buying a camera gear gives one the opportunity to make extra cash by renting it out to interested persons. In the long run, renting it out might pay up to 1/5 of the camera cost.
  • If it’s camera gear that will continually carry out a vital function in you daily job, to deliver the best services to your clients, it may be worth the investment.

Renting a camera gear

As much as we have seen the positive sides of buying camera gear, we are convinced that buying is a better pick, but let’s see that of renting before we make our pick.

  • Camera gear rental here in Phoenix automatically gives you access to camera accessories, you don’t have to buy special camera accessories for the rented camera. This offer does not come with getting a new camera; you have to pay for the accessories.
  • Film gear rental here in Phoenix comes with a favorable condition that is, If there is any problem with the gears the rental office replaces it with another, so you are sure of getting your work done without paying for repairs, unlike having your personal gear.
  • Care and maintenance of camera gear can be a daring process, but not when it is rented. After the camera shoot, one returns the gear to the rental office where they do the maintenance.
  • Renting gives you the advantage of getting the required camera gear for any particular camera shoot not trying to multitask your bought camera. But this solely depends on what the rental office has in store. Film gear rental in Arizona offers recent technology in camera gear.

Camera technology tends to change frequently and renting gives the opportunity to try out that new technology.

Here is a really cool video on renting camera gear vs owning your gear. Hopefully you will see the benefits of renting camera gear near you at Reelmen:

More About Reelmen

Reelmen is the leader in camera gear rental, film rental and grip and electric in phoenix, arizona. Also check out the best film studio in arizona and our video production services in phoenix as well. We are located at 3902 E Broadway Rd Phoenix, AZ 85040. Call us at 602-286-6800.

Looking For A Video Production Studio (In Arizona)?

Looking For A Video Production Studio (In Arizona)?

video production studio

Do you ask a common question like everyone else in Arizona,”Where can I find a High-End Video Production Studio?” Here at Reel Men, our relationships and reputation can be summarized as a high end studio for creatives, filmmakers, and even corporate usage.  If you’ve ever been to a studio like ReelMen, the first thing that should come to mind for many is scheduling a walk through of our gear cage and high end video production studio. Some are just interested in the behind the scenes footage of the type of projects that are created here. Either way, when you visit one of the most exciting and interactive studio lots in Arizona, you will find all the gear and tools needed like you would for a world class studio.

Our studio provides all of the quality tools needed to complete any project. Our goal with Reel Men Studios was not to achieve bragging rights by being the biggest or most high tech. Rather, our goal was to build the RIGHT studio for Phoenix that would be functional, affordable, and produce amazing results.

Want to check out the entire floor plan of our studio?  Take an interactive step by step tour of our studio, our entrance way, conference room, browse our gear and even view our crew at work! For those of you who stopped by to rent our production gear, you can access our entire inventory from here.